Can we Boomers beautify? I think so. We can do it in our own way. Like many other boomers, I grew up with a back-to-earth mentality and ambitions of  homesteading: Harrowsmith was on my night table as exciting reading material! We learned early on that it takes more than one person and my husband worked full time, so we never had the homesteading experience. I relate this only so you can see that ‘nature girl’ is where I’m coming from. Well, not just nature girl. I do okay in the city too. But, the truth of the matter is that I’ve spent most of my younger years working at home and I never got the habit of putting makeup on every day.

I am also blessed with good skin. This is my own assessment: I am sure a professional would see plenty of things to ‘fix’. My evaluation of good skin is it is clear. I’m sun sensitive which means I almost always have a hat on, or sunglasses, so I don’t have a lot of sun damage.

sans makeup

Now, at 60, I am seeing changes in the mirror. At certain angles and under certain lights, I see the face of my crone years. I am not talking about the crows feet and laugh lines. Those I consider part of my character. I am talking about the lines along my cheek bones, and the skin that wants to go south. It is shocking and fascinating at the same time to see these glimpses of  the future, and it makes me wonder which is my real face. Is the one in my home mirror false and the sagging one what everyone else sees?

When we get to this stage in life, there are a couple of options. One option is to get anti-aging serums and/or procedures. Another option is to let nature takes it’s course. Another option is to have a bit of fun with it. Maybe, a boomer in her 60s can embrace aging by wearing some makeup to enhance, and enchant – even if it is only myself – because what I think about me, matters. Looking at myself without a bit of makeup on, sometimes I look tired. That’s not the way I feel inside. At 60 I am excited by possibilities and the way I look could reflect that. I am ready to boomer beautify!

Pro-Aging Products

With this in mind I saw an advertisement for pro-aging makeup – Boom! by Cindy Joseph. It explains that as we age, we need to stay away from powdery and chalky products that settle into those lines, and use creamy and transparent products.

Cindy Joseph was on my radar for a long time through her modeling career. I didn’t know her name, but I adored the photos of a beautiful long-silver-haired woman. Cindy Joseph was was a makeup artist, then a model, and now a cosmetic designer. Her website advertises “a pro-age cosmetic line for women of every generation.” I really wanted to try the products and Cindy Joseph company generously sent me the Boomstick trio and Boomsilk lotion to review.






I was ready to review them five minutes after I put them on my skin for the first time, but I’ve held off to really get to know the products, because I haven’t used blush or eye makeup for a very long time. I’m more of an lip gloss and eyeliner and go kind of person. And now, even if I did want to use something to brighten up skin which hasn’t seen much sun in six months, knowing about those deep lines I glimpse has made me wary of whatever I use looking unnatural. I am also sensitive to products with fragrance.  Boom! products have no added fragrance that I can detect. It does have a slight bees wax/olive oil smell which I don’t mind. So, without further ado, here are the products and how I’ve been using them.


The product which I thought I’d use least, I’m using every morning on my face, neck, and upper chest. The best part of this product is the ingredient list:

“Ingredients: BOOMSILK contains only the most beneficial ingredients and nothing more: Purified water, organic extra virgin olive oil, beeswax with propolis and pollen, raw Pupekea wildflower honey, and d-alpha Vit E.”  Source

On my skin it leaves a slight shimmer after I put it on similar to using olive oil directly on my skin, but in a better, dewy feeling way (note: my skin tends to be on the dry side.) The shimmer eventually fades but the dewy feeling remains. For a week I tried using Boomsilk in the morning and at night but I found that was too much for my skin. An additional dab on my lips at night is perfect.

Around my eyes, I have learned that for me to just put it on my brow bone and not my lid. When I did that I got itchy eyes (but my eyes are crazy sensitive so it may just be me) and it is also easy to apply too much.  As the website says, a little goes a long way. I haven’t used it as a whole body moisturizer because my skin doesn’t really need it.

I am curious to find out how this project will feel in the summer, but for the winter it feels gorgeous.

Boomstick Glo

Boomstick Glo is a solid version of Boomsilk with the same ingredient list as above. I carry this in my bag and use it as lip balm throughout the day, and you can use it for spot moisturizing. I like that I can carry only one product. It would be great though if it also came in a lip balm size as well, to slip into a pants pocket. My lips feel great and I think it is a better choice than anything else I’ve been using.

Boomstick Color

Boomstick Color is an all-in-one sheer cosmetic stick that works on all skin tones. I use it as to highlight my cheekbones and lips. It looks good on my lids too. The best results I’ve had for my lips is by using a lip brush. When I just apply it with my fingertip the product doesn’t seem to last as long and my lips feel more on the dry side. However a brush gives an even and thicker coating which lasts as long as any other lip tint I’ve tried (and my standard is Burt’s Bees grade).

Like any other cosmetic that is tinted, the ingredient list is long, and you can look it up here. What I like about this product, especially on my cheeks, is that my freckles show through. It doesn’t look (to me, anyway) like I have a product on my face. I just look healthy and definitely not tired looking. The lip is a little bolder for day time (for me) though I think it looks good.


Boomstick Glimmer

I saved the best until last: Boomstick Glimmer (I really wanted that Glimmer).

…subtle, sheer, pearlescent stick adds natural sheen for day and luminous glow for evening. Source.

At first I applied it as a highlighter with Boomstick Color. (I have it on my brow bone in the photo above with the red lip.) Then I tried it on the inner corner of my eyes.

Then I got wild with it and am using it on its own for a day look, on my cheek bones, temple and lips. I like the effect on my lips (remember 60s frosted lips? That is a look not everyone call pull off.) This, to me, feels like just the right shade of a natural pink and just enough glam and fun.

You can purchase all products separately or as kits. The three Boomsticks can be bundled (Boomstick Trio) and come in a gauze pouch. It it a better value purchasing the bundles. If I had to choose just one, I’d get Boomstick Colour because of it’s versatility. Here is a short video from Cindy Joseph on choosing which product to start with.

Product Summary

To sum it all up, although I’ve called this post Boomers Beautify, beauty by conventional standards isn’t something I am aiming for. (I like alliteration, what can I say?) For beauty you have to consider the definition. Inner beauty, I say yes. Some current fashion versions of beauty, I say, is a hard thing to live up to and one that has made many sisters feel ‘less’. What I love about Boom! and Cindy Joseph, is if you visit her website you will see all kinds of women, glowing with confidence. And isn’t that what we want? That to me, is beautiful.

Boom! is most everything I wanted it to be, with a moisturizer as natural as you can get, and a one-stick product (or two) that satisfies my desire to give mother nature a little boost. (My wish list is pocket sized products for on-the go and no need to carry a purse).

To be perfectly frank, I’m having more fun with cosmetics than I ever thought I would.

Disclaimer: this is an unsolicited review of Boom! products. I contacted the company to see if I could purchase samples for review and I was generously sent full size products which has allowed me to really take my time and test the products.


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